Executive– Marketing Technology
Sales / Marketing / Business Development / Merchandising
About the Employer
Job Description
What you need to do
- Lead the implementation of tools like CRM, marketing automation, analytics, and other platforms to enhance customer engagement and support omnichannel campaigns.
- Analyze customer data to drive tailored marketing strategies and use cases and monitor performance metrics and optimize campaigns for better ROI.
- Leverage technology to create seamless and engaging experiences across digital platforms, including websites, mobile apps and Customer experience platforms.
- Work with marketing, IT, and operations teams to align technology initiatives with business goals, such as e-commerce integrations and digital first business projects.
- Ensure customer data is managed in compliance with privacy regulations (e.g., PDPA, GDPR) and safeguard digital assets against vulnerabilities from the business side.
- Stay updated on industry trends, evaluate new tools or platforms for timely implementation, and manage vendor relationships to drive efficiency and innovation.
What we are looking for
- A Degree in Digital Marketing and/or an equivalent Professional Qualification.
- Prior experience in handling a Marketing Technology role and/or performing the role of a Business Analyst with a Digital Marketing background.
- Sound knowledge in using tech platforms for marketing will be preferred.
- Hands-on experience in Marketing Automation tools (Emailing platforms, CRM platforms, Analytics platforms, Digital Advertising platforms etc.)
- Excellent verbal and written communication skills.
- Ability to multitask, prioritize and manage time efficiently.
- A team player with a positive attitude and a willingness to contribute to a collaborative work environment.
If interested, please send your CV to [email protected] within 10 days of the advertisement. Please mention the position you’re applying for in the subject header.
“By applying, you consent to the processing of your personal information for recruitment purposes and acknowledge that reference checks may be conducted”
The John Keells Group is an equal opportunity employer and we invite applications from all suitably qualified individuals to join our team.
