Job Description
Is looking for you…
We are a proud local company and a leader in the FMCG sector that focusses on “empowering families” to live a better tomorrow by providing “innovative solutions”. With 12 local brands spanning home and personal care, wellness, beauty, and hygiene, our aim is to create healthful living for our consumers. We take pride in using local insights to innovate, build and 50+ years of manufacturing experience to develop winning brands to serve not just millions of Sri Lankans of all ages but to export to over 15+ countries worldwide.
Assistant Manager – Shopper Marketing & Category Operations
Are you passionate about shopper marketing and category growth? We are seeking a Shopper Marketing & Category Operations Assistant Manager to develop insight-led shopper strategies, drive category performance, and ensure flawless execution across General Trade and Modern Trade channels while partnering closely with Marketing and Sales teams to deliver business growth.
- Drive category volume, revenue, and profitability targets across General Trade (GT) and Modern Trade (MT) channels.
- Develop and execute insight-led shopper marketing and category growth strategies to drive competitive advantage.
- Optimize trade investments, budgets, and promotional activities to maximize ROI and business performance.
- Leverage shopper, customer, and market insights to identify growth opportunities and address category performance gaps.
- Lead category planning, forecasting, demand planning, and go-to-market execution for new launches and relaunches.
- Drive Perfect Store and 5P execution by enhancing distribution, visibility, pricing, promotions, and point-of-sale excellence.
- Collaborate closely with Marketing, Sales, and Channel teams to ensure seamless execution of category and customer plans.
- Build team capabilities, foster continuous improvement, and stay ahead of market trends, shopper behavior, and competitor activities.
Who We Want
- Bachelor’s degree in Management, Statistics, or a related field, with professional qualifications (CIM/CIMA); MBA/MSc will be an added advantage.
- Minimum 5 years of experience in sales operations, covering General Trade, Key Accounts, Channel Development, and Category Management.
- Strong analytical and commercial expertise in market intelligence, demand planning, forecasting, and advanced Excel-based reporting.
- Proven leadership and strategic capabilities in sales execution, merchandising, category growth, and delivering customer-focused business results.
What We Offer
- We empower our people to grow, innovate, and make an impact.
- Opportunities for professional growth and skill development.
- You’ll be part of a passionate team that values creativity, collaboration, and continuous learning.
Send your CV to - careers.consumer@hemas.com
By submitting your application, you expressly consent to Hemas Consumer Brands (Private) Limited processing and retaining your personal data for recruitment purposes for a period of [12] months. You may withdraw this consent at any time by emailing careers.consumer@hemas.com. Your data will be handled in strict accordance with the Personal Data Protection Act No. 9 of 2022.
Please note that only shortlisted candidates will be contacted.