Job Description
Join our team as Director of Sales - Leisure!
What you’ll Do:
- Develop and implement strategic sales initiatives to drive leisure revenue across Colombo and Hambantota properties, targeting FITs, OTAs, wholesale, and luxury travel segments.
- Identify and cultivate new business opportunities while maintaining strong relationships with existing leisure partners.
- Lead contract negotiations with key travel agencies, tour operators, and consortia to enhance market share and drive high-value bookings.
- Drive team performance by mentoring and developing the Sales – Leisure team, setting clear targets, and fostering a results-driven culture.
- Monitor market trends, competitor activities, and guest preferences to refine sales tactics.
- Ensure compliance with all corporate standards and effective implementation of sales initiatives.
- Take responsibility for overall branding, revenue optimization, and sales channel development for the leisure segment.
- Ensure all sales efforts align with guest expectations, brand values, and revenue goals to maximize long-term growth and guest loyalty.
- Actively support and execute group-wide leisure sales initiatives.
What We Are Looking For:
- More than 8 years of experience in a similar role within a 5-star hotel or a similar luxury hospitality environment.
- Strong network and proven track record in leisure sales, with deep relationships across OTAs, wholesale, and luxury travel segments.
- Strong understanding of global and Sri Lankan leisure travel trends, market segmentation, and distribution channels.
- Excellent negotiation, stakeholder engagement, and relationship-building skills.
- Ability to lead, mentor, and inspire a high-performing leisure sales team.
- Willingness to travel for trade shows, client meetings, and industry events as required.
If you’re ready to make an impact and grow your career with us, we’d love to hear from you!
Please email your detailed Curriculum Vitae, along with the names and contact details of two non-related referees, to recruitment.slcb@shangri-la.com. Please indicate the job title in the subject line of the email.
Apply today to join the Shangri-La family and become a key player in our team’s success!
Application closing date: 30th April 2025