Social Media Manager - Brand Direction | Content Planning & Paid Ads

Media / Advertising / Communication

About the Employer

Job Description

SOCIAL MEDIA MANAGER

Brand Direction, Content Planning & Paid Ads

GRAND APARTMENTS (PVT) LTD, A LEADING RESIDENTIAL CONDOMINIUM DEVELOPER IN SRI LANKA, IS LOOKING FOR A SOCIAL MEDIA MANAGER TO LEAD OUR DIGITAL PRESENCE. YOU WILL WORK WITH OUR IN-HOUSE CONTENT CREATOR TO PLAN WHAT CONTENT IS NEEDED, WHEN IT SHOULD BE POSTED, AND HOW IT SUPPORTS BRAND GOALS. YOU WILL ALSO MANAGE PAID AD CAMPAIGNS ACROSS FACEBOOK, INSTAGRAM, AND OTHER PLATFORMS. THIS ROLE FOCUSES ON STRATEGY, PLANNING, AND EXECUTION.

WHAT WE OFFER

  • SALARY: LKR 90,000 - 120,000 (BASED ON EXPERIENCE, WITH PERFORMANCE-BASED INCREMENTS)
  • RESPONSIBILITY FOR DIGITAL CONTENT DIRECTION AND AD STRATEGY
  • COLLABORATIVE WORK ENVIRONMENT WITH CREATIVE INPUT
  • EXPOSURE TO BOTH LIFESTYLE AND PROJECT-BASED CONTENT CAMPAIGNS

KEY RESPONSIBILITIES

  • MAINTAIN THE BRAND’S TONE AND DIRECTION ACROSS SOCIAL MEDIA
  • GUIDE THE CONTENT CREATOR ON REQUIRED CONTENT, FORMATS, AND TIMING
  • DEVELOP MONTHLY CONTENT CALENDARS
  • WRITE CAPTIONS, STORIES, HASHTAGS, AND CAMPAIGN MESSAGES
  • MANAGE AND OPTIMIZE PAID AD CAMPAIGNS ON FACEBOOK, INSTAGRAM, ETC.
  • MONITOR AD BUDGETS, PERFORMANCE, AND TARGETING
  • TRACK CONTENT ENGAGEMENT AND SUGGEST IMPROVEMENTS
  • COORDINATE WITH DESIGNERS, EDITORS, OR AGENCY TEAMS WHEN NEEDED

REQUIREMENTS

  • DIPLOMA OR DEGREE IN MARKETING, COMMUNICATIONS, OR RELATED FIELD
  • 2+ YEARS OF EXPERIENCE IN SOCIAL MEDIA AND AD MANAGEMENT
  • HANDS-ON EXPERIENCE WITH META BUSINESS SUITE / ADS MANAGER
  • GOOD UNDERSTANDING OF SOCIAL MEDIA TRENDS AND SCHEDULING TOOLS
  • STRONG WRITING SKILLS IN ENGLISH (SINHALA/TAMIL IS A PLUS)
  • ABILITY TO MAINTAIN BRAND CONSISTENCY ACROSS PLATFORMS
  • BONUS: EXPERIENCE IN REAL ESTATE OR LIFESTYLE BRANDS

How to Apply:

If you’re ready to take your career to the next level, submit your resume and portfolio to info@grandapartments.lk. Shortlisted candidates will be contacted for an interview.