Sales Promotion Officer - Automobile

Automobile

About the Employer

Job Description

Vacancy for the position of Sales Promotion Officer – Automobile (Two Wheelers) (Kurunegala, Anuradhapura, Jaffna)

Singer (Sri Lanka) PLC is seeking an energetic and creative individual to join our Automobile Division. The selected candidate will play a key role in enhancing brand visibility, generating quality customer leads, and supporting sales growth through innovative promotional campaigns and customer engagement initiatives.

Job Profile

  • Plan and execute promotional campaigns, roadshows, showroom events and product launches.
  • Organize customer engagement activities, test drive events and field promotions.
  • Generate quality sales leads through promotional activities and corporate partnerships.
  • Coordinate with marketing agencies, vendors and OEM partners on branding initiatives.
  • Maintain promotional materials and ensure showroom branding complies with company standards.
  • Support digital marketing initiatives including social media campaigns and promotional content.
  • Work closely with the sales team to maximize lead conversion.
  • Monitor competitor activities and prepare reports on campaign performance and ROI.
  • Perform any other duties assigned by the management.

Personal Profile

  • G.C.E. Advanced Level with a Diploma or qualification in Marketing, Business Management or a related field.
  • 1-3 years' experience in sales promotions, events, marketing or brand activation (automobile industry experience is an advantage).
  • Creative mindset with strong event coordination and organizational skills.
  • Ability to communicate in Sinhala and English (Tamil will be an added advantage).
  • Willingness to travel and work on weekends during promotional events when required.
  • Valid riding or driving license will be an added advantage.

No - 112, Havelock Road, Colombo 05 | [email protected]