Job Description
We Are Hiring
Media Management Executive
The Media Management Executive will be responsible for planning, executing, and optimizing media campaigns for D. Samson & Sons (Pvt) Ltd's extensive portfolio of footwear and apparel brands. This role bridges the gap between creative marketing strategies and effective audience reach, ensuring optimal return on media investment across print, broadcast, and digital media.
Key Responsibilities
- Develop and execute comprehensive media strategy plans across TV, radio, print, digital, and outdoor channels
- Negotiate, acquire, and manage media buying schedules to maximize reach, ROI, and brand visibility
- Coordinate with advertising agencies, production houses, and media houses for campaign execution
- Monitor, analyze, and report on media performance metrics and campaign efficacy
- Oversee media budget allocation and ensure cost optimization across all marketing campaigns
Qualifications & Experience
- Bachelor's degree in Marketing, Mass Communication, Media Management, or a related field
- 2-4 years of proven experience in media planning, media buying, or brand management (agency experience is an added advantage)
- Solid understanding of Sri Lanka's media landscape across both traditional and digital media platforms
- Strong negotiation, communication, and interpersonal skills
- Proficiency in data analysis and campaign metrics reporting
Skills & Competencies
- Data-Driven Campaign Analytics
- Agency & Stakeholder Management
Send your CV to: [email protected]
