Digital Marketing & Promotions Coordinator

Sales / Marketing / Business Development / Merchandising

About the Employer

Job Description

WE'RE HIRING!

Digital Marketing & Promotions Coordinator

Premium Auto Parts (Pvt) Ltd, a leading company in the motor spare parts trading industry, is expanding its operations and looking for a dynamic and creative individual to join our team as a “Digital Marketing & Promotions Coordinator”. The role will be responsible for managing social media platforms, creating engaging content, and supporting digital marketing and promotional activities.

Key Responsibilities

  • Manage Facebook, Instagram, TikTok, LinkedIn, YouTube, and website development and maintenance.
  • Create and publish engaging content, reels, videos, product photos, and promotional posts related to automotive spare parts.
  • Plan and execute monthly content calendars, product promotions, and social media campaigns.
  • Develop product-focused campaigns for filters, wipers, coolant, brake pads, suspension parts, engine parts, and other products.
  • Manage paid advertising campaigns, including audience targeting, budget management, and performance optimization.
  • Generate customer inquiries and sales leads through social media while coordinating with the Sales & Marketing team.
  • Monitor competitor activities, market trends, engagement, leads, conversions, and advertising ROI.
  • Prepare weekly/monthly reports, and coordinate with external creative partners when required.

The Person

  • Bachelor’s Degree in Digital Marketing, Business Management, Mass Communication, or a related field.
  • Minimum 2 years of relevant experience in Digital Marketing, Social Media Management, Promotions, or a similar role.
  • Hands-on experience with Facebook, Instagram, TikTok, and YouTube, including the ability to independently create Reels and short-form videos.
  • Good knowledge of Meta Ads, Canva, CapCut, copywriting, and basic digital marketing analytics.
  • Basic knowledge of website management and development.
  • Ability to develop creative, product-focused promotional campaigns, with an interest in automobiles/automotive products.
  • Willingness to visit warehouses/branches, create original product content, and work with a sales-oriented mindset.
  • Male candidates below 40 years preferred.

Send your resume to: [email protected]