Assistant Manager, Public Relations
Customer Service / Public Relations / Call Center
About the Employer
Job Description
ASSISTANT MANAGER PUBLIC RELATIONS
We have an exciting opportunity for a Assistant Manager, Public Relations to join Cinnamon Colombo City Hotels, part of Cinnamon Hotels & Resorts, Sri Lanka's largest hotel owner with a portfolio of 17 hotels and resorts in Sri Lanka and the Maldives. It is a member of John Keells Holdings PLC, one of the largest listed conglomerates in Sri Lanka.
This role will report to the Director, Marketing and will support the PR initiatives across Cinnamon Grand, Cinnamon Lakeside, and Cinnamon Red Colombo.
Key Responsibilities:
- Develop and execute integrated PR strategies and annual PR calendars for all three properties.
- Identify opportunities to generate meaningful earned media coverage across travel, lifestyle, business, food & beverage, luxury, MICE and entertainment.
- Ensure PR activity is aligned with the overall marketing and commercial objectives of each property.
- Build and maintain strong relationships with local, regional and international media.
- Proactively pitch stories, interviews, features and thought-leadership opportunities.
- Manage media enquiries and coordinate interviews with General Managers, Executive Chefs, senior leaders and other spokespeople.
- Organize media stays, familiarization visits, press trips, launches, tastings and media events.
- Develop strategic relationships with relevant influencers, content creators and digital opinion leaders.
- Manage influencer stays, experiences and collaborations across the three properties.
- Develop PR strategies around key hotel events, launches, dining experiences, festivals, entertainment programmes and commercial campaigns.
- Support the management team with crisis communications and reputation management when required.
Qualifications & Skills:
- 5+ years of experience in public relations, communications, journalism, hospitality PR, agency PR or a related field.
- Proven experience managing PR campaigns for a leading brand, ideally within hospitality, tourism, luxury, lifestyle, F&B or consumer brands.
- Strong and established relationships with Sri Lankan media and preferably regional media.
- Excellent written and verbal communication skills.
- Exceptional storytelling, copywriting and pitching abilities.
- Ability to work under pressure and respond quickly in a fast-paced hospitality environment.
APPLY NOW ON careers.cinnamonhotels.com
