Job Description
WE ARE HIRING
nDIGITAL GROWTH MARKETER
nEMPLOYMENT TYPE: FULL-TIME • LOCATION: SRI LANKA
nTHE OPPORTUNITY
nWE ARE LOOKING FOR A COMMERCIALLY MINDED DIGITAL GROWTH MARKETER TO LEAD OUR DIGITAL GROWTH JOURNEY ACROSS WEBSITE, DIGITAL MARKETING, E-COMMERCE AND ONLINE SALES. THIS IS AN OPPORTUNITY FOR SOMEONE WHO ENJOYS BUILDING NEW INITIATIVES, TESTING IDEAS AND DIRECTLY DRIVING DIGITAL GROWTH AND REVENUE WITHIN THE TRAVEL INDUSTRY.
nKEY RESPONSIBILITIES
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- DRIVE WEBSITE TRAFFIC, DIRECT INQUIRIES AND ONLINE BOOKINGS; OPTIMISE WEBSITE CONVERSION, LANDING PAGES AND CUSTOMER JOURNEYS. n
- MANAGE META ADVERTISING CAMPAIGNS AND DIGITAL MARKETING INITIATIVES. n
- IDENTIFY AND DEVELOP NEW DIGITAL ACQUISITION CHANNELS SUCH AS TIKTOK AND WECHAT. n
- DEVELOP AND IMPROVE THE COMPANY'S DIRECT ONLINE BOOKING AND E-COMMERCE STRATEGY. n
- WORK WITH DEVELOPERS AND TECHNOLOGY PARTNERS TO IMPROVE BOOKING FUNCTIONALITY, CRM AND MARKETING AUTOMATION. n
- MONITOR DIGITAL PERFORMANCE, CONVERSION RATES, CPA AND ROAS TO IDENTIFY GROWTH OPPORTUNITIES. n
WHAT WE'RE LOOKING FOR
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- 2–3 YEARS OF EXPERIENCE IN DIGITAL MARKETING, E-COMMERCE, TRAVEL, HOSPITALITY OR TOURISM. n
- STRONG UNDERSTANDING OF META ADS MANAGER AND DIGITAL CAMPAIGN PLANNING. n
- EXPERIENCE WITH WEBSITE CMS, CRM AND MARKETING AUTOMATION TOOLS. n
- FAMILIARITY WITH BOOKING ENGINES OR ONLINE RESERVATION SYSTEMS IS AN ADVANTAGE. n
- STRONG ANALYTICAL, PROJECT MANAGEMENT AND COMMUNICATION SKILLS. n
- A DATA-DRIVEN, COMMERCIALLY FOCUSED AND INNOVATIVE MINDSET. n
JOIN US
nIf you're passionate about travel, digital marketing, technology and creating exceptional customer experiences, we'd love to hear from you.
nAPPLY NOW
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