Junior / Senior Marketing Executive (Go-to-Market)
Sales / Marketing / Business Development / Merchandising
About the Employer
Job Description
We’re Hiring
Junior/ Senior Marketing Executive (Go-to-Market)
Responsibilities:
- Support and execute GTM strategies for products, features, and customer segments.
- Research customers, competitors, market trends, and growth opportunities.
- Help define ICPs, positioning, messaging, and value propositions.
- Support product launches and cross-functional GTM activities.
- Run campaigns across social, email, communities, content, and paid channels.
- Create marketing assets such as landing pages, decks, case studies, and product content.
- Use AI and automation tools for research, content, analysis, and workflow improvement.
- Support lead generation and customer acquisition initiatives.
- Track campaign performance and recommend improvements.
- Work closely with Product, Sales, and Operations to improve GTM execution.
Skills:
- Experience or strong exposure to Marketing, GTM, Product Marketing, Growth, or Digital Marketing.
- 2+ years of relevant experience required for the Senior position.
- Strong interest in AI, technology, and emerging tools.
- Hands-on experience with ChatGPT, Claude, Gemini, Perplexity, automation tools, or similar platforms.
- Good understanding of positioning, messaging, campaigns, lead generation, and funnels.
- Strong English communication and content-writing skills.
- Ability to understand and explain technical products clearly.
- Comfortable with analytics, KPIs, and campaign performance data.
- Technical background in Computer Science, Software Engineering, IT, Data Science, or similar is preferred.
- Knowledge of SaaS, APIs, proxies, VPNs, or software products is an advantage.
- For the Senior role, ability to take ownership of campaigns, launches, and cross-functional GTM initiatives.
Benefits:
- Competitive salary.
- Hybrid work opportunities.
- A dynamic and supportive team environment.
- Opportunities for professional growth and development.
- The chance to work in an exciting and rapidly growing industry.
https://torchlabs.xyz
@torch_labs
