Sales | Marketing & Business Operations Specialist

Sales / Marketing / Business Development / Merchandising

About the Employer

Job Description

Our team is on the lookout for a challenger!

Position :

Sales, Marketing & Business Operations Specialist

We are a global technology consultancy, having presence in Australia, Singapore, Middle East and Sri Lanka. Our strong clientele spans across eleven countries covering multiple business sectors. At POTENZA (www.onepotenza.com), we sell business outcomes, and we have an opportunity for a self-starter who is passionate about building relationships and solving problems to join our Sri Lanka Office.

The Opportunity

Join POTENZA, a technology consultancy serving clients across international markets. This hands-on role supports POTENZA and its clients through B2B sales and marketing execution alongside substantial, ongoing executive assistance and business administration. We need a creative, commercially minded self-starter who takes ownership, adapts across client accounts and gets things done.

Job Responsibilities

  • Sales & lead generation: Research B2B decision-makers; run targeted LinkedIn/Sales Navigator and approved outreach campaigns; manage replies, qualify leads, book appointments and update CRM pipelines.
  • Email & digital marketing: Own monthly newsletters and targeted email campaigns; write persuasive copy, create Canva/LinkedIn content, manage approvals and report on results.
  • Executive assistance & administration: Manage leaders’ and clients’ calendars, meetings, designated inboxes, correspondence, reminders and follow-ups; prepare agendas, notes, documents, presentations and reports; maintain organised records and action registers.
  • Virtual events & client coordination: Organise webinars and online community events from invitations and registration through live support, recordings, feedback and post-event communications.
  • AI, systems & reporting: Use Claude, ChatGPT and relevant CRM, marketing and productivity tools responsibly; improve workflows, protect client confidentiality and report on campaign outcomes and operational priorities.

What You Bring

  • Approximately 4–6 years of practical B2B marketing, lead generation, sales support or business operations experience; proven results valued above formal qualifications.
  • Exceptional written English and confident professional communication with Australian and international stakeholders.
  • Demonstrated ability to independently manage executive calendars, administration, competing deadlines and client follow-ups.
  • Hands-on LinkedIn outreach, CRM and email marketing skills; Sales Navigator, Meet Alfred, MailerLite and Canva are advantageous.
  • Comfort with Google Workspace/Microsoft 365, AI tools and virtual event delivery; creativity, initiative, discretion and a willingness to learn.
  • Availability for an agreed full-time schedule overlapping Australian Eastern business hours (AEST/AEDT).

Email your CV to: [email protected]