Job Description
Responsibilities of the position:·
- Conduct market analysis to identify potential clients, market trends, and competitors.
- Gather dataon customer needs to inform marketing and business development strategies.
- Generate leads through cold calling, networking, referrals, and digital marketing.
- Target clientswho would benefit from freight services.
- Develop and implement client acquisition strategies.
- Present UFS freight value proposition, negotiate contracts, and secure new clients.
- Build and maintain strong client relationships, understanding their needs and providing tailoredsolutions.
- Address concerns and foster long-term partnerships.
- Create customized proposals and presentations, showcasing the benefits of UFS freight services inenhancing clients' supply chain operations.
- Collaborate with the operations team to ensure smooth implementation of new contracts, aligningservices with client requirements.
- Attend industry events and trade shows to network and stay updated on trends.
- Monitor the effectiveness of marketing and business development strategies.
- Develop and execute marketing campaigns to promote UFS freight services through digitalmarketing, social media, and email marketing.
Experience:
- Minimum 5 years of experience in marketing, business development, or sales roles, preferably inthe logistics or supply chain industry.
- Experience specifically in the freight sector is highly desirable.
Qualifications & Skills:
- A bachelor's degree in business administration, marketing, logistics, or a related field.
- A master'sdegree in a relevant field can be an added advantage.
- Solid understanding of logistics and supply chain principles, including freight forwarding, warehousing, and transportation.
- Proven experience in lead generation, client acquisition, and business development with strong negotiation and networking skills.
- Knowledge of the logistics and freight industry, including trends and market dynamics.
- Ability toaddress client needs with tailored solutions.
- Excellent communication and interpersonal skills for building relationships and collaborating withstakeholders.
- Ability to work with cross-functional teams and lead initiatives for seamless contract execution.