Local Sales Manager (Kalutara)
Sales / Marketing / Business Development / Merchandising
About the Employer
Job Description
Local Sales Manager
Factory - Kalutara
Who Are We?
Boasting a rich heritage of more than 75 years in the Automotive industry, Associated Motorways (Pvt) Ltd. (AMW) are the authorized agents for vehicle brands such as Nissan, Suzuki, Renault, Yamaha and New Holland tractors, supported by AMW Capital Leasing & Finance. The company is also a major manufacturer and exporter of industrial tyres since its inception. AMW is also the exclusive distributor of Castrol Lubricants represented by a strong dealer network, island wide. The company is a fully owned subsidiary of the Al-Futtaim Group, U.A.E.
Overview of the role
The Assistant Manager - Marketing will be responsible for developing and executing integrated marketing campaigns to enhance brand awareness, drive customer engagement, and increase sales of our Aftersales services, CNH & Parts business. You will manage both traditional and digital marketing channels, ensuring consistency in brand messaging and customer experience across all workshops.
What You Will Do
- Develop and implement sales strategies to achieve revenue targets.
- Lead, train, and motivate the sales team to drive results.
- Travel to different regions and visit the situation in the ground level.
- Build and maintain strong relationships with the distributor network.
- Execute local marketing initiatives to enhance brand visibility.
- Monitor sales performance, analyze data, and report findings.
- Effective marketing strategies to increase the marketing share of the product ranges.
- Prepare sales reports and presentations for management.
- Leverage digital tools and platforms to increase engagement and sales.
- Address customer concerns and ensure high satisfaction levels (24/7 availability is a must).
- Execute promotional campaigns, trade shows, and BTL marketing activities.
- Report on competitor pricing, offers, and market strategies for proactive planning.
What equips you for the role
- Bachelor’s degree in marketing or equivalent qualification.
- Professional qualification in Marketing from a reputed institution (PGD / HND / Diploma).
- Minimum of 7 years of experience in sales, with at least 2 years in a sales management position.
- Proven track record in local tire sales.
- Experience in managing distributors, large sales teams, and achieving sales targets.
- Extensive knowledge of the tire industry, including market trends, competitor analysis, and regulatory requirements.
- Strong leadership and team management skills.
- Excellent communication and negotiation skills.
- Ability to develop and implement effective sales strategies.
- Ability to work independently and manage multiple projects simultaneously.
- Fluency in Sinhala & English is essential. Fluency in Tamil is a plus.
- Knowledge in job-related IT literacy (MS Excel / PowerPoint).
Required skills to be successful
- Knowledge of industry trends and recruitment strategies.
- Excellent communication and negotiation skills.
- Stakeholder management.
- Employability skills.
- Ability to plan, organize, and present information on skills.
If you fit the profile above, please send your CV to [email protected] within 14 days of this advertisement.
