Job Description
About WebLife
At WebLife, we have been pioneers in e-commerce for over 16 years! We take pride in our innovation, data-driven marketing, and industry-leading solutions. With a startup spirit and a flexible remote work environment, we foster a culture of growth, learning, and excellence.
About the Role
At WebLife, we’re seeking a Technical SEO Specialist to join our WebLife Labs division in Sri Lanka. As a 16-year pioneering force in e-commerce and the largest distributor of mailboxes across the U.S. with over $250M in all-time revenue, we need a detail-oriented SEO expert who can transform technical issues into opportunities for organic growth across our portfolio of multiple e-commerce websites. This role combines technical expertise with cross-functional collaboration skills, operating in our flexible work-from-home environment while supporting our global SEO operations.
Key Responsibilities
- Technical SEO Management.
- Own and manage the complete SEO issues and warnings pipeline using tools like SEMRush and Ahrefs for multiple e-commerce websites (up to 8-9 sites).
- Conduct comprehensive technical SEO audits to identify and prioritize issues affecting site performance across the website portfolio.
- Develop and implement resolution strategies for critical technical SEO issues including crawlability, indexation, site speed, and mobile optimization.
- Leverage AI tools and workflows to improve efficiency and scale SEO solutions across multiple websites.
- Monitor and resolve structured data implementation issues to enhance search visibility.
- Balance resources and priorities across multiple websites with varying technical requirements and market focus.
Issue Resolution Pipeline
- Create and maintain a structured workflow for identifying, documenting, and resolving technical SEO issues using ClickUp.
- Manage and optimize SEO task workflows in ClickUp to ensure efficient issue resolution processes.
- Develop scalable systems to track and manage SEO issues across multiple e-commerce websites simultaneously.
- Prioritize SEO issues based on impact, urgency, and resource requirements.
- Track and report on issue resolution progress and impact on key performance metrics.
- Coordinate with developers and product data curators to implement technical fixes and optimizations.
Content Optimization
- Collaborate with the Site Content Team to ensure all new and existing pages meet or exceed Google's Helpful Content Update (HCU) requirements.
- Provide technical SEO guidance for content development to maximize organic search performance.
- Analyze content performance through technical SEO lens and recommend improvements.
- Support the enhancement of content relevance, authority, and user experience signals.
Cross-Functional Collaboration
- Work closely with development teams to implement technical SEO improvements.
- Partner with content creators to align technical and content strategies.
- Coordinate with data analysts to measure and report on SEO performance.
- Communicate technical SEO concepts clearly to non-technical stakeholders.
Monitoring and Analysis
- Monitor site performance in search engines and identify potential technical issues proactively.
- Analyze SEO data to identify trends, opportunities, and areas for improvement.
- Develop and maintain SEO dashboards to track progress and demonstrate impact.
- Stay informed about search engine algorithm updates and adjust strategies accordingly.
- Conduct ongoing research into SEO best practices and emerging technologies.
- Implement AI-powered solutions to automate routine SEO tasks and enhance analysis capabilities.
Requirements
- Bachelor’s degree in Computer Science, Marketing, or related field.
- 3+ years of experience in technical SEO with demonstrable results in improving organic search performance.
- Advanced knowledge of technical SEO best practices and search engine algorithms, particularly Google's HCU updates.
- Expertise with SEO tools including SEMRush, Ahrefs, Screaming Frog, and Google Search Console.
- Experience with ClickUp or similar project management tools for managing task pipelines.
- Experience managing technical SEO issue resolution at scale.
- Demonstrated ability to handle SEO for multiple websites simultaneously (portfolio management).
- Strong understanding of HTML, CSS, JavaScript, and their impact on SEO.
- Demonstrated ability to analyze complex technical issues and develop effective solutions.
- Experience working with international, preferably US/UK/Australian websites and markets.
- Excellent project management skills with ability to prioritize and manage multiple projects.
- Strong communication skills with ability to explain technical concepts to diverse audiences.
Technical Competencies
- Proficiency in technical SEO auditing and issue identification.
- Experience with structured data implementation and validation.
- Knowledge of site performance optimization techniques.
- Familiarity with log file analysis for SEO purposes.
- Understanding of international SEO considerations.
- Experience with JavaScript frameworks and their SEO implications.
- Proficiency with project management tools, particularly ClickUp, for managing SEO issue pipelines.
- Expertise in AI tools and workflows for SEO operations and analysis.
- Ability to develop and implement AI integrations to automate routine SEO tasks.
- Research skills to stay current with evolving SEO best practices.
Benefits
- Work from the comfort of your home in a fully remote setup.
- Be part of a culturally diverse, inclusive, and innovative team.
- Competitive salary with payment in USD.
- Opportunities for professional development and growth within the company.
