Marketing Executive -Destinations

Sales / Marketing / Business Development / Merchandising

About the Employer

Job Description

WE ARE HIRING

MARKETING EXECUTIVE - DESTINATIONS

Are you passionate about connecting heritage with hospitality? Do you have a flair for content creation, digital marketing, and storytelling? Fairway Colombo is on the lookout for a creative and driven Executive – Marketing to lead our exciting Destination Marketing campaign and support our ongoing digital transformation.

Key Responsibilities

  • Lead the Destination Marketing & developing social media content.
  • Develop creative content to showcase local culture, attractions, and hotel experiences.
  • Manage and grow social media channels with destination-focused content.
  • Collaborate with local partners, influencers and tourism bodies for joint promotions.
  • Monitor campaign performance and optimize for maximum reach and engagement.
  • Support digital transformation initiatives aligned with destination branding.
  • Coordinate seasonal promotions highlighting cultural events and local experiences.
  • Engage online communities to build brand awareness and guest loyalty.
  • Assist in organizing and promoting destination-themed events.
  • Stay informed on travel trends and competitor strategies.

Qualifications

  • Minimum 1 year experience in marketing and social media content.
  • Part-qualified in CIM/SLIM or related degree.
  • Experience in setting up digital campaigns and writing content.
  • Fluent in English – excellent written and verbal skills.
  • Passion for travel, tourism, and storytelling.