Digital Marketing Executive
Sales / Marketing / Business Development / Merchandising
About the Employer
Job Description
Key Responsibilities
- Launch and optimize paid campaigns on Meta, Google, YouTube, influencer and email channels.
- Drive ROI-focused performance: CTR, ROAS, CAC, CPL.
- Define and segment audiences to target high-intent users.
- Collaborate with creatives to produce compelling ad assets.
- Analyze campaign data and run A/B tests to improve results.
- Sync with eComm, sales and product teams for campaign alignment.
- Stay ahead of trends, platform updates and Competition.
Requirements
- 2-3 Years experiences in digital/Performances marketing: beauty or FMCG preferred.
- Proficient with Meta Ads, Google Ads and analytics tools.
- Strong in data analysis, targeting and optimization.
- Experience with automation tools (e.g. Mailchimp, Webengage).
- Basic knowledge of Canva, Adobe tools or similar designs platforms is a plus.
Interested candidates are invited to send their CVs including names and contact details of two non-related referees to [email protected] mentioning the post applied for, in the subject line of the email on 13th June 2025.
