Social Media Manager
Media / Advertising / Communication
About the Employer
- Shangri-La Hambantota
Sri Lanka
Job Description
Shangri-La Hotels and Resorts
Shangri-La Hotels and Resorts is Asia Pacific's leading luxury hotel group. It is also regarded as one of the world’s finest hotel ownership and management companies. Owning and/or managing over 100 hotels and resorts throughout Asia Pacific, North America, the Middle East and Europe, the Shangri-La group has a room inventory of over 40,000.
Shangri-La Hambantota brings unrivaled levels of quality and service to the resplendent island known as "The Pearl of the Indian Ocean. The resort is perfectly positioned for both leisure and business guests. Experiences at Shangri-La's Hambantota Resort & Spa are entirely personal, and the 274 rooms and suites in the resort are situated in beautiful landscaped tropical gardens, creating a sense of privacy. The extensive range of leisure activities can be custom-designed to meet the interests of each guest.
We are looking for a Social Media Manager
As a Social Media Manager, we rely on you to;
- Oversee and grow Shangri-La Hambantota’s social media presence across platforms, ensuring brand consistency in tone and visuals.
- Create and schedule engaging content showcasing the resort’s experiences and offers, aligned with brand and audience expectations.
- Collaborate with the regional marketing team to plan and deliver marketing assets for local and regional use.
- Lead monthly social media reporting with insights, performance data, and competitor analysis.
- Plan and run paid social campaigns to boost bookings, dining, and events, in coordination with internal teams.
- Align social media messaging with broader brand and campaign goals for timely promotion of key initiatives.
- Manage influencer partnerships from outreach to execution and post-campaign reporting.
- Coordinate with digital advertising teams to align organic and paid social strategies.
- Track competitors and trends; introduce innovative content to maintain engagement and visibility.
- Stay updated on algorithm changes and content metrics to guide strategy.
- Propose and test new formats, platforms, and initiatives to boost reach and engagement.
- Act as the main contact for regional campaigns, ensuring timely delivery of property-specific content and assets.
We are looking for someone who;
- Is passionate about storytelling and knows how to bring a brand to life through engaging digital content.
- Has proven experience managing social media platforms, with a strong grasp of trends, algorithms, and audience engagement strategies.
- Possesses a creative eye for detail, strong visual sense, and excellent content curation skills.
- Understands the importance of aligning social content with brand identity and business goals.
- Thrives in a fast-paced, collaborative environment and is confident in managing multiple campaigns and stakeholders.
- Is experienced in working with influencers and content creators to amplify brand reach and visibility.
- Is data-savvy, able to analyze performance metrics, generate reports, and optimize content strategies accordingly.
- Brings fresh ideas to the table and is not afraid to test new formats, trends, or platforms.
- Is an excellent communicator with strong copywriting skills and fluency in English (and local language).
- Is enthusiastic, self-driven, and committed to delivering digital excellence with a guest-centric mindset.
If you are the right person, send us your resume to [email protected] on or before 20th June 2025.
