Social Media Executive

Media / Advertising / Communication

About the Employer

Job Description

Social Media Executive

We at Budry Scales, Sri Lanka's leader in Weighing Scales & other Electronics are looking for an enthusiastic, passionate individual to take charge of our social media platforms and help grow our trusted, longstanding brand with its rich heritage.

Responsibilities:

  • Plan, create, and schedule engaging content for Facebook, Instagram, TikTok, Youtube and more.
  • Create short videos and design basic graphics (Canva, CapCut, etc).
  • Write captions, posts, and product highlights to attract and convert customers.
  • Monitor and respond to comments, messages, and inquiries.
  • Track performance and prepare simple reports using platform insights.
  • Stay updated with trends, algorithm changes, and adapt.
  • Assist with paid ads (Boost posts, set targeting audience, etc.)
  • Coordinate with the marketing and sales team for promotions and other offers.

Key Skills & Requirements:

  • Creativity with a professional and confident mindset.
  • Strong knowledge of Facebook, Instagram, TikTok, Youtube (LinkedIn is a bonus).
  • Basic graphic design/video editing (Canva, CapCut, etc.).
  • Good writing skills and communication (English & Sinhala preferred).
  • Understanding of social media trends and algorithms.
  • Familiarity with Meta Business Suite, Tiktok ad studio etc.
  • Ability to analyze results and adjust strategy.
  • Responsible, organized, and can work independently.
  • Learn and understand the industry for.
  • Coordinate with higher officials for idea pitching and approvals.

Bonus Points For:

  • Previous experience managing business pages.
  • Basic knowledge of Facebook Ads & Pixel.
  • Passion for marketing, branding, and customer engagement.

Salary:

Rs.60,000 - Rs.100,000/- (Based on experience with performance-based increments)

To Apply:

Send your resume to [email protected]