Marketing Executive - Digital Outreach

Sales / Marketing / Business Development / Merchandising

About the Employer

Job Description

Requirements

  • Bachelor’s degree in Business, Marketing, or Digital Media.
  • Familiarity with LinkedIn and other digital outreach tools; knowledge of Sales Navigator is an advantage.
  • Previous experience in digital marketing, outreach, or lead generation is preferred.
  • Strong attention to detail and willingness to engage in repetitive yet focused tasks such as prospecting and database building.
  • Excellent written communication skills in English; ability to tailor messaging to suit different audiences.
  • A team player with a learning mindset, capable of collaborating across marketing and sales functions.

Responsibilities

  • Identify and prioritize key demographic segments for outreach.
  • Communicate via online channels with target audience.
  • Craft direct communication messaging.
  • Qualify and manage inquiries, preparing them for the sales pipeline.
  • Collaborate cross-functionally and monitor the effectiveness of direct marketing campaigns.