Junior Executive - Sales Coaching
Sales / Marketing / Business Development / Merchandising
About the Employer
- Keells Food Products PLC
Sri Lanka
Job Description
JUNIOR EXECUTIVE - COACHING (SALES)
Keells Food Products PLC, a subsidiary of John Keells Holdings PLC (JKH), is the country's market leader in processed meat products and has held this position for over three decades. Our company possesses ISO 9001:2015 Quality Management System, ISO 22000:2018 Food Safety Management System, and ISO 45001:2018 Occupational Health & Safety Management System Certifications. The Company manufactures a range of sausages, meatballs, hams, crumbed products and other food products categories & solutions under the Elephant House and Keells Krest brands.
The selected candidates will be responsible for:
- Conduct regular field visits to observe live sales calls and provide structured real time coaching to CSRs and DSRs.
- Identify individual skill gaps and deliver targeted on the job training (OJT) aligned with sales standards and KPIs.
- Track pre-and post-coaching performance to measure behavior change and coaching impact.
- Maintain accurate training, coaching, and learning records to support reporting, and provide regular updates to relevant stakeholders.
- Prepare learning impact reports and dashboards using Excel and Power BI.
- Capture and share market and competitor insights gathered during field visits.
- Work closely with sales managers to align coaching priorities, interventions, and execution improvements.
- Support the planning, coordination, and execution of sales training programs, workshops, and learning initiatives.
Required qualifications and skills:
- Degree in Marketing Management, Human Resource Management, Business Management, Training & Development or related discipline.
- 2-5 years of experience in field sales or sales coaching in FMCG or a similar fast-moving sales environment.
- Prior exposure to sales training delivery, coaching, or L&D administration will be a strong advantage.
- Self-driven, well-organized, and capable of working independently in a field-based environment.
- Strong communication, coaching, and interpersonal skills with the ability to influence frontline sales teams.
- Strong working knowledge of the Microsoft Office package, with high level of digital literacy with hands on exposure to Power BI dashboards.
- Possession of a valid riding license.
Remuneration for the above position will be in accordance with the JKH Compensation and Benefits Policy. If you are confident that you possess the above requirement, please send your CV, which includes the names of two non-related referees. Click on the advert now to join our team via Keells Food Products Careers site.
By applying, you consent to the processing of your personal information for recruitment purposes and acknowledge that reference checks may be conducted.
