Job Description

Brand Executive

Come Grow With Us

Who are we?

Imagine a workplace where your passion for innovation can make a real impact on millions of consumers. At Pyramid Wilmar, a leading food processing company in Sri Lanka, we turn that vision into a reality. As a market leader in the edible oil sector, we manufacture and distribute a diverse range of consumer and industrial products, including household names like MeadowLea, Fortune, and Fondre, and our specialised Masterline industrial margarine range. Our state-of-the-art facilities and commitment to sustainability enable us to deliver high-quality products while minimising our environment footprint.

We’re seeking talented individuals who share our passion for excellence and are eager to contribute to our continued success.

Key Responsibilities

  • Assist in developing and executing brand marketing plans and campaigns.
  • Monitor brand performance and analyze market trends, competitor activities, and consumer behavior.
  • Coordinate advertising, promotional, digital, and social media activities.
  • Ensure brand guidelines are followed across all marketing materials and communications.
  • Work closely with activation, Media, creative and digital agencies to implement marketing initiatives.
  • Track and evaluate campaign effectiveness using relevant KPIs and prepare performance reports.
  • Co-ordinate all marketing-related payments.
  • Conduct customer and market research to identify growth opportunities.
  • Manage marketing budgets and ensure cost-effective execution of activities.
  • Maintain relationships with vendors, media partners, and agencies.

Required Qualifications

  • Bachelor’s degree in marketing, Business Administration, Business management, Communications, or a related field or CIM or Diploma.
  • 1–3 years of experience in brand management, marketing, or related roles.
  • Strong understanding of branding, marketing principles, and consumer behavior.
  • Proficiency in Microsoft Office (Excel, PowerPoint, Word).
  • Knowledge of digital marketing and social media platforms.
  • Excellent communication and presentation skills.

Key Skills

  • Digital Marketing
  • Data Analysis & Reporting
  • Creative Thinking
  • Communication & Interpersonal Skills
  • Problem-Solving

How to apply

Send your resume and brief cover letter to [email protected] with the subject line, “Brand Executive”.

No. 28, Dr. Lester James Peries Mawatha, Colombo 04. +94 11 454 2910 12 www.pyramidwilmar.com