Digital Marketing Executive
Sales / Marketing / Business Development / Merchandising
About the Employer
Job Description
CONCEPT
ASIAN GROUP OF COMPANIES
DIGITAL MARKETING EXECUTIVE
Asian Group of Companies is one of the most prestigious brand name when it comes to home & building improvements, power tools and accessories. The leading trend setting and successful business house is expanding its business into diversified areas, now we are looking out for dynamic, passionate and challenging individual with a positive attitude to join our team as a DIGITAL MARKETING EXECUTIVE
Duties/Responsibilities
- Develop and implement digital marketing strategies to enhance our online presence and drive targeted traffic to our website.
- Conduct keyword research to identify high-value search terms relevant to our industry and target audience.
- Optimize website content, including meta tags, headings, and on-page elements, to improve organic search rankings.
- Develop and implement link-building strategies to enhance domain authority and increase backlink profile.
- Monitor and analyze website performance using SEO tools such as Google Analytics, Search Console, and SEMrush.
- Stay updated on industry trends and algorithm changes to ensure compliance and adapt SEO strategies accordingly.
- Collaborate with content creators, developers, and designers to implement SEO best practices across all digital assets.
- Manage Google Ads campaigns, including keyword selection, ad copy creation, bidding strategies, and performance tracking.
- Generate regular reports on SEO and Google Ads performance, highlighting key metrics, insights, and recommendations for improvement.
Requirements
- Professional qualification in Marketing, Communications or related field.
- Proven work experience as a Digital Marketing Executive, SEO Specialist, or similar role, with a minimum of 2 years in digital marketing.
- In-depth knowledge of search engine algorithms and ranking factors.
- Proficiency in SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, or Moz.
- Strong analytical skills with the ability to interpret data and extract actionable insights.
- Excellent communication and collaboration skills, with the ability to work effectively in cross-functional teams.
- Google Ads certification or demonstrable experience in managing Google Ads campaigns.
- A proactive mindset with a passion for staying updated on industry trends and best practices in digital marketing.
The successful candidate would be offered with a competitive remuneration package on qualification and work experience.
If you possess the above requirements, please send your CV with name and contact details of two non-related referees within 14 days to [email protected]
Contact Number :- Whatsapp Number - 0763651954.
47, MAHA VIDYALAYA MAWATHA, (BARBER STREET) COLOMBO - 13, SRI LANKA
0117 400 200, 0117 400 222
0112 432 739, 0112 459 472 [email protected] www.agc.lk
