Manager - Marketing Data Analytics
Sales / Marketing / Business Development / Merchandising
About the Employer
Job Description
Manager - Marketing Data Analytics
Heaven Nature Ltd, a UK based company, is looking for a Manager for Marketing Data Analytics with exceptional drive and entrepreneurial spirit. The manager will be working in the office based in Colombo.
Responsibilities
- Analyze sales funnels and customer intent
- Measure ROI of online and offline advertising campaigns
- Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement
- Track email campaign metrics (delivery, open, click-through rates)
- Monitor budget distribution and performance of paid ad campaigns
- Conduct competitive research and analyze benchmarking data
- Recommend website and campaign optimizations
- Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc)
- Work closely with sales and marketing teams to identify opportunities for new client acquisition
Qualifications
- Minimum 2 years proven track record of success in a similar position preferably within the FMCG industry
- Expertise in Google Analytics
- Experience with B2B or D2D marketing sales
- Good knowledge of MS Excel
- Analytical abilities
- Professional qualification relevant in marketing
- Excellent command of the English language is a must
Salary is negotiable and will commensurate with qualifications and experience to the right candidate.
If you are the one we are seeking for, kindly forward your complete resume giving full details of qualifications and experience along with two non-related referees, in PDF format to [email protected] before 19/06/2024.
