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Head of Marketing Communications
Sales / Marketing / Business Development / Merchandising
About the Employer
Hayleys Group
Sri Lanka
Job Description
WE ARE LOOKING FOR A HEAD OF MARKETING COMMUNICATIONS
Requirements
5 years of experience in marketing communications, preferably within the hospitality industry.
Degree in Marketing, Communications, Business, or a related discipline.
Experience in brand management, digital marketing, public relations, social media, content strategy and corporate communications.
Strong understanding of integrated marketing campaigns and digital platforms, with a data-driven approach to measuring results.
Excellent creative, communication, copywriting and presentation skills.
Strong leadership and stakeholder management capabilities.
Commercially astute, innovative and able to translate brand strategy into measurable business results.
Experience managing multiple brands/properties would be an advantage.
Lead and develop the Marketing Communications team, fostering creativity, accountability and performance.
Monitor market trends, competitor activity and consumer insights and translate these into marketing opportunities.
Support new openings, promotions, events and key commercial initiatives through targeted communications.
Scope
Lead the marketing communications strategy across the portfolio, aligned with business and brand objectives.
Drive brand positioning and strategy across all properties.
Oversee social media, content creation, PR and media relations.
Develop and execute integrated marketing campaigns to drive awareness, engagement, occupancy and revenue.
Lead content strategy and storytelling to strengthen the brands and enhance guest engagement.
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10 days, 19h and 45m left
Job Summary
Location
Sri Lanka
Job Type
Full Time
Date Posted
2 days ago
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