Job Description
WE ARE HIRING
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DIGITAL GROWTH MARKETER
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EMPLOYMENT TYPE: FULL-TIME • LOCATION: SRI LANKA
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THE OPPORTUNITY
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WE ARE LOOKING FOR A COMMERCIALLY MINDED DIGITAL GROWTH MARKETER TO LEAD OUR DIGITAL GROWTH JOURNEY ACROSS WEBSITE, DIGITAL MARKETING, E-COMMERCE AND ONLINE SALES. THIS IS AN OPPORTUNITY FOR SOMEONE WHO ENJOYS BUILDING NEW INITIATIVES, TESTING IDEAS AND DIRECTLY DRIVING DIGITAL GROWTH AND REVENUE WITHIN THE TRAVEL INDUSTRY.
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KEY RESPONSIBILITIES
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n- DRIVE WEBSITE TRAFFIC, DIRECT INQUIRIES AND ONLINE BOOKINGS; OPTIMISE WEBSITE CONVERSION, LANDING PAGES AND CUSTOMER JOURNEYS.
n- MANAGE META ADVERTISING CAMPAIGNS AND DIGITAL MARKETING INITIATIVES.
n- IDENTIFY AND DEVELOP NEW DIGITAL ACQUISITION CHANNELS SUCH AS TIKTOK AND WECHAT.
n- DEVELOP AND IMPROVE THE COMPANY'S DIRECT ONLINE BOOKING AND E-COMMERCE STRATEGY.
n- WORK WITH DEVELOPERS AND TECHNOLOGY PARTNERS TO IMPROVE BOOKING FUNCTIONALITY, CRM AND MARKETING AUTOMATION.
n- MONITOR DIGITAL PERFORMANCE, CONVERSION RATES, CPA AND ROAS TO IDENTIFY GROWTH OPPORTUNITIES.
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WHAT WE'RE LOOKING FOR
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n- 2–3 YEARS OF EXPERIENCE IN DIGITAL MARKETING, E-COMMERCE, TRAVEL, HOSPITALITY OR TOURISM.
n- STRONG UNDERSTANDING OF META ADS MANAGER AND DIGITAL CAMPAIGN PLANNING.
n- EXPERIENCE WITH WEBSITE CMS, CRM AND MARKETING AUTOMATION TOOLS.
n- FAMILIARITY WITH BOOKING ENGINES OR ONLINE RESERVATION SYSTEMS IS AN ADVANTAGE.
n- STRONG ANALYTICAL, PROJECT MANAGEMENT AND COMMUNICATION SKILLS.
n- A DATA-DRIVEN, COMMERCIALLY FOCUSED AND INNOVATIVE MINDSET.
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JOIN US
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If you're passionate about travel, digital marketing, technology and creating exceptional customer experiences, we'd love to hear from you.
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APPLY NOW
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hr@viluxurholidays.com