Job Description
Radiant Confectioners (Pvt) Ltd, established in 2002, is a dynamic and innovative enterprise dedicated to manufacturing, distributing, and marketing a diverse range of fast–moving consumer goods (FMCG), operating in the small and medium enterprises (SMEs) sector. Presently the company operates in general trade (GT), Modern trade (MT), Pettah (ws) & Horeca channels while we proudly showcase under the distinguished brand names of Magna, Radiant, Organica, Rakthachandana and Twinky.
AREA SALES MANAGER – NORTH
Key Responsibilities
- Drive sales growth, distribution, and market expansion within the assigned territory
- Achieve monthly sales targets through effective management of distributors and sales representatives
- Monitor and improve product availability, outlet coverage, visibility, and execution standards
- Lead, coach, and motivate the sales team to achieve business objectives
- Coordinate with Finance, Marketing, and Warehouse teams to ensure smooth operations
- Analyze sales performance and provide actionable recommendations to drive growth
Requirements
- Minimum 3–5 years' experience in FMCG sales, preferably in territory or area management
- Strong leadership, negotiation, and relationship management skills
- Good analytical and problem-solving abilities
- Excellent communication and interpersonal skills
- Professional qualification in Sales, Marketing, Business Management, or a related field will be an added advantage
If you are interested in the above position, please share your CV with 2 non-related referees to the below email.
hr@radiant.lk