Executive – Marketing ( Products & Propositions )
Sales / Marketing / Business Development / Merchandising
About the Employer
- AIA Insurance Lanka Limited
Sri Lanka
Job Description
BELIEVE IN YOUR POTENTIAL
Executive – Marketing ( Products & Propositions )
Roles and Responsibilities
- Assist in customer research initiatives by gathering insights, analyzing competitor offerings, and supporting proposition development with relevant market data.
- Provide operational support in product launch projects, ensuring adherence to timelines, process guidelines, and established risk standards.
- Provide administrative and analytical support for new proposition development and brand strategies, including preparation of dashboards, reports, and performance tracking.
- Assist in monitoring product performance trends by gathering product-related data, maintaining MI dashboards, and evaluating competitor insights regularly to support decision-making.
- Contribute ideas and creative inputs to product campaigns and initiatives, foster innovation and continuous improvement in marketing approaches.
Candidates are required to have
- Degree or a professional qualification in Marketing (CIM/SLIM)
- Minimum 1-2 years of experience in Product / brand management (ideally Insurance) and Project management
- Power BI Knowledge
- Excellent analytical, communication, and stakeholder management skills
