Job Description
WE ARE HIRING DIGITAL GROWTH MARKETER
LOCATION: SRI LANKA
THE OPPORTUNITY
WE ARE LOOKING FOR A COMMERCIALLY MINDED DIGITAL GROWTH MARKETER TO LEAD OUR DIGITAL GROWTH JOURNEY ACROSS WEBSITE, DIGITAL MARKETING, E-COMMERCE AND ONLINE SALES. THIS IS AN OPPORTUNITY FOR SOMEONE WHO ENJOYS BUILDING NEW INITIATIVES, TESTING IDEAS AND DIRECTLY DRIVING DIGITAL GROWTH AND REVENUE WITHIN THE TRAVEL INDUSTRY.
KEY RESPONSIBILITIES
- DRIVE WEBSITE TRAFFIC, DIRECT INQUIRIES AND ONLINE BOOKINGS. OPTIMISE WEBSITE CONVERSION, LANDING PAGES AND CUSTOMER JOURNEYS.
- MANAGE META ADVERTISING CAMPAIGNS AND DIGITAL MARKETING INITIATIVES.
- IDENTIFY AND DEVELOP NEW DIGITAL ACQUISITION CHANNELS SUCH AS TIKTOK AND WECHAT.
- DEVELOP AND IMPROVE THE COMPANY’S DIRECT ONLINE BOOKING AND E-COMMERCE STRATEGY.
- WORK WITH DEVELOPERS AND TECHNOLOGY PARTNERS TO IMPROVE BOOKING FUNCTIONALITY, CRM AND MARKETING AUTOMATION.
- MONITOR DIGITAL PERFORMANCE, CONVERSION RATES, CPA AND ROAS TO IDENTIFY GROWTH OPPORTUNITIES.
WHAT WE’RE LOOKING FOR
- 2-3 YEARS OF EXPERIENCE IN DIGITAL MARKETING, E-COMMERCE, TRAVEL, HOSPITALITY OR TOURISM.
- STRONG UNDERSTANDING OF META ADS MANAGER AND DIGITAL CAMPAIGN PLANNING.
- EXPERIENCE WITH WEBSITE CMS, CRM AND MARKETING AUTOMATION TOOLS.
- FAMILIARITY WITH BOOKING ENGINES OR ONLINE RESERVATION SYSTEMS IS AN ADVANTAGE.
- STRONG ANALYTICAL, PROJECT MANAGEMENT AND COMMUNICATION SKILLS.
- A DATA-DRIVEN, COMMERCIALLY FOCUSED AND INNOVATIVE MINDSET.
JOIN US
If you’re passionate about travel, digital marketing, technology and creating exceptional customer experiences, we’d love to hear from you.
APPLY NOW
