Digital Marketing Analyst - Paid Media

Media / Advertising / Communication

About the Employer

Job Description

DIGITAL MARKETING ANALYST - PAID MEDIA

eMarketingEye is an internationally acclaimed digital marketing agency based in Sri Lanka, working with over 1200 clients across 45+ countries. We specialize in providing digital marketing solutions to the travel & hospitality industry offering a wide range of services from website design and development to performance-driven search marketing, SEO, social media campaigns, and web analytics solutions.

Responsibilities

  • Assist senior members to work on the paid media strategy
  • Set up paid media campaigns in different channels
  • Research and analyze new market trends and seasonality fluctuations and apply learnings to the campaigns
  • Meeting key performance indicators (KPIs) for paid media campaigns
  • Hands-on campaign management in channels such as Google Ads, Display Video 360, Bing Ads, YouTube, Facebook, etc.
  • Sustaining awareness of the latest industry standards and emerging technologies
  • Providing ongoing actionable insights into campaign performance to relevant stakeholders
  • Preparing monthly and ad hoc performance reports/presentations
  • Client communication

Benefits

  • Above industry average remuneration and benefits
  • Opportunity to work with world-class digital marketing experts
  • Exposure to work with top local and international brands
  • Opportunities to travel overseas for client meetings and conferences
  • Ongoing training, guidance, and direction from global industry leaders
  • Modern and flexible working environment
  • Health insurance and life insurance
  • Convenient office shuttle service for daily commute

Characteristics

  • Common sense with the right attitude
  • Creative and out-of-the-box thinking
  • A team player with excellent interpersonal skills
  • Analytical and insightful attention to detail
  • Ability to work without supervision
  • Project management expert
  • Organized and efficient multitasker

Requirements

  • A degree in Marketing or Business Management or an equivalent qualification such as CIM UK
  • Google Ads and Google Analytics certifications are a prerequisite. Additional certifications in other platforms will be an added advantage.

If you have the required qualifications and experience in line with our requirements, we would like to hear from you. Please email your complete CV to [email protected] stating the job code EMEDMDMAPM in the subject line.

emarketing eye

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MAR 2022-MAR 2023