Job Description
Sales & Marketing Manager
Industry: Freight Forwarding
Location: Colombo
RESPONSIBILITIES
- Develop and implement comprehensive sales and marketing strategies aligned with business objectives.
- Lead, manage, and motivate the sales and marketing team to achieve company targets.
- Conduct market research and competitive analysis to identify new business opportunities.
- Design and execute digital, print, and social media campaigns to boost brand presence.
- Build and maintain strong relationships with key clients and partners.
- Track and report on marketing campaign performance, adjusting strategies as needed.
- Manage the development of marketing materials, including brochures, presentations, and promotional content.
- Collaborate with internal teams, such as product development and customer service, to enhance the customer experience.
REQUIREMENTS
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in sales and marketing, with at least 2 years in a managerial position.
- Strong leadership skills and the ability to effectively manage and motivate a team.
- Proficiency in digital marketing strategies, tools, and platforms.
- Excellent communication, presentation, and negotiation skills, with the ability to build strong client relationships.