Job Description
Area Sales Manager (Colombo North & Pettah)
Key Responsibilities:
- Achieve and exceed sales targets across the Colombo North region including Pettah market.
- Manage and develop relationships with distributors, retailers, and key outlets.
- Lead, train, and motivate sales representatives to ensure optimal performance.
- Analyze market trends, competitor activities, and customer feedback to identify new opportunities.
- Plan and execute sales strategies, promotional campaigns, and market development initiatives.
- Monitor sales operations, ensure product Availability & Visibility and oversee route planning.
Requirements:
- Minimum 5 years of experience in sales, with at least 2 years in a supervisory role within the FMCG sector.
- Strong knowledge of territory management, distribution models, and retail dynamics.
- Excellent communication, leadership, and negotiation skills.
- Proficient in MS Office and sales analytics tools.
- Degree / Diploma in Business, Marketing, or a related field.
We're looking for a self-motivated individual with strong numerical, analytical, and communication skills. Strong organizational and planning skills, along with the ability to work independently and meet targets, are essential.
To apply, kindly forward a detailed CV with two non-related referees to [email protected] on or before two weeks of this job advertisement. Please ensure to specify the position in the subject line of your email.
Cherish Biscuits (Pvt) Ltd
Head Office Complex
No 6, First cross Lane,
Temple's road,
Mount-Lavinia.
0703676028
Human Resource Department
Talent Acquisition Team