Job Description

Nature's Secrets

Nature's Beauty Creations Ltd (NBC) is Sri Lanka's most environment-friendly personal care products manufacturer with ultra-hygienic manufacturing facilities that exceed international quality standards for manufacturing excellence. Its flagship brands include leading brands such as Nature's Secrets, Panda Baby, Champion, and Misumi.

At NBC, we are deeply committed to manufacture products responsibly and ethically, ensuring the safety & well-being of all stakeholders, and with utmost care for the environment. A pioneer in environment protection & sustainability, NBC has been awarded Sri Lanka's highest environmental award; the Presidential Environment Award-Gold. The company has also been nationally recognized for its commitment to continuously uplift and empower its employees, and is the recipient of Sri Presidential Emiramont Awards 2011-2022.

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Presidential Environment Awards - Gold

Lanka's highest employee health & well-being award; Sri Lanka Corporate Health & Productivity Award - Gold.

Brand Manager

Job Duties and Responsibilities:

  • Analyze how the assigned brands are positioned in the market and develop targeted consumer insights Translate brand strategies into brand plans, brand positioning, and route-to-market strategies
  • Work closely with Area Sales Managers and Regional Sales Managers to drive distribution, merchandising, and brand visibility to achieve company objectives for the brand
  • Conduct market visits on a regular basis to check brand visibility and analyze and counter competitor activities
  • Understand rural markets well (consumer trader) to drive and promote the brand to correct market segments with precise activities
  • Establish performance specifications, cost and price parameters, market applications, and sales estimates Measure and report performance of all marketing campaigns and assess against goals (ROI and KPIs)
  • Strategically analyze consumer insights, purchasing decisions, and market trends to suggest product improvements and identify new market opportunities
  • Develop online and offline brand marketing strategies for different customer segments based on analytical insights Analyze brand performance and strategically plan for the future

Requirements:

► A go-getter with immense drive, passion, and persistence to achieve the company's goals, and who is able to meet tough market and competitor challenges with enthusiasm and a solutions-oriented attitude

A degree in Marketing or a related field from a recognized university

At least 3 years of work experience as a Brand Manager in the FMCG sector

  • Proven ability to develop brand and marketing strategies and effectively communicate recommendations to senior management
  • Passionate about branding and marketing, with a fierce drive and commitment to exponentially grow brand availability and visibility in the market
  • A strong understanding of market dynamics and ability to quickly adapt to changing market situations
  • Strong analytical and strategic thinking skills

Be fluent in both Sinhala & English

Knowledge in online and social media marketing will be an added advantage

Age between 30 to 35 years

An attractive remuneration will be offered to the selected candidate.

Please apply with your CV, and names and contact details of two non-related referees before 02nd May, 2024 to:

The Managing Director

NATURE'S BEAUTY CREATIONS LIMITED

ミスミ

Nature's Secrets

panda

Baby

P. O. Box 1, Millewa, Horana

Email: [email protected] Web: www.nbc.lk

misumi

CHANDI

panda

Champion

elithé

natural actives

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