Manager - Brand and Marketing
Sales / Marketing / Business Development / Merchandising
About the Employer
Job Description
RIL PROPERTY PLC
RIL is an owner, developer and manager of Grade 'A' commercial office space in select core markets in Colombo. Our business model aims to capitalize on the conducive dynamics prevalent in the Colombo office market to elicit competitive advantage.
We are looking for a dynamic, ambitious and energetic individual to join our dedicated professional team as
MANAGER - BRAND AND MARKETING
The role: As our Brand and Marketing Manager, you will be instrumental in executing our business strategy, enhancing our brand positioning, and unlocking business development opportunities through market research. You will design and roll out marketing campaigns aimed at attracting new clients and retaining existing ones, all while guiding our overall brand positioning.
Duties and Responsibilities:
- Developing and implementing comprehensive brand strategies and marketing plans that align with overall business objectives and target audience preferences
- Conduct market research and competitive analysis to identify trends, opportunities, and threats in the market landscape.
Monitoring and analyzing key performance indicators (KPIs) to measure the effectiveness of marketing initiatives and make data-driven recommendations for optimization
Keep up to date with latest trends and best practices in brand marketing and recommend innovative strategies to keep our brands competitive
- Development and implementation of the overall digital marketing strategy to drive customer engagement and generate leads
- Develop digital advertising material templates (e.g. email templates, landing pages, and event materials)
- Monitoring and implementing content marketing best practices on the website and delivering recommendations for improvement based on analysis of performance reports
- Monitor website performance and make SEO adjustments accordingly
Cultivate and maintain strategic partnerships with industry influencers and key stakeholders
The ideal candidate should possess the following skills and qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
Minimum 5-10 years' experience in the field of marketing with predominant experience in real-estate industry.
Familiarity with the latest trends in commercial real estate industry
Proficiency in digital marketing tools and platforms, including social media, email marketing, and analytics.
An excellent career growth opportunity with an attractive remuneration package on par with the industry norms is on offer for the right candidate.
If you think you fit the profile, send in your CV within 7 days from this advertisement to [email protected].
Human Resources Department
RIL Property PLC
Level 1, PARKLAND
No.33, Park Street, Colombo 2
Tel:0112332850-1
