Job Description
About the Role
We are seeking a motivated and detail-oriented Executive / Junior Executive – Digital Marketing with strong hands-on expertise in both Onsite (On-Page & Technical) SEO and Offsite (Off-Page) SEO. You will support the planning and execution of our SEO strategy, with a particular focus on backlink acquisition, link-building campaigns, and organic ranking improvement. A working knowledge of social media marketing is required, and experience in paid digital advertising will be considered a strong added advantage.
This is an execution-focused role that demands analytical thinking, strong outreach communication, and a genuine passion for digital marketing.
Key Responsibilities
- Onsite SEO (On-Page & Technical)
- Keyword research & mapping using tools like Google Keyword Planner, SEMrush or Ahrefs.
- On-page optimization (title tags, meta descriptions, headers, image alt texts, URLs).
- Internal linking & site architecture.
- SEO audits & actionable recommendations.
- Technical SEO (crawl errors, XML sitemap, robots.txt, canonical tags, redirects).
- Schema markup (FAQ, Article, Organization, LocalBusiness).
- Core Web Vitals & mobile usability (Search Console).
- Cross-team collaboration with content & web teams.
- Maintain SEO task trackers, timelines and progress logs.
- Offsite SEO (Backlink Strategy & Link Building)
- Execute backlink strategy aligned with growth goals.
- Competitor analysis (Ahrefs, SEMrush, Moz).
- Link prospecting & outreach campaigns.
- Manage contact database (niche, DA, relationship status).
- Guest posting & link insertion negotiations.
- Backlink tracking (anchor text logs, compliance).
- Backlink audits & disavow requests.
- Brand signal building (Quora, Reddit, communities).
- Monitor referral traffic & link performance metrics.
- Social Media Marketing
- Manage Facebook, Instagram & LinkedIn.
- Plan, create & schedule organic content.
- Write compelling copy, captions & hashtags.
- Monitor performance & suggest improvements.
- Support SEO signal building (brand mentions, shares).
- Coordinate with designers for visual assets.
- Track KPIs (reach, engagement, follower growth, link clicks).
- Reporting & Analytics
- Monitor SEO KPIs (traffic, rankings, domain authority, backlinks, conversions).
- Use GA4 and Google Search Console for insights.
- Prepare weekly & monthly reports for management.
- Stay updated on Google algorithm changes & communicate impacts.
Required Qualifications & Skills
- Bachelor’s degree in Marketing, Mass Communication, Business or a related discipline.
- 1-3 years digital marketing / SEO experience (Executive); fresh graduates with practical SEO knowledge (Junior Executive).
- Strong on-page & off-page SEO knowledge.
- Proficiency in SEO tools (GSC, GA4, Ahrefs, SEMrush, Moz, Screaming Frog).
- Link building, blogger outreach & guest posting experience.
- Social media platform knowledge (Meta Business Suite, Buffer, etc.).
- Strong written communication & analytical mindset.
- Healthcare / health & wellness industry experience (YMYL compliance, medical niche SEO).
Preferred Qualifications (Added Advantage)
- Paid digital advertising experience (Google Ads, Meta Ads, LinkedIn Ads).
- Hands-on campaign setup, audience segmentation, A/B testing, budget optimization.
- GA4 and Google Ads certification.
- Schema markup & rich result optimization.
- Outreach tools (Hunter.io, BuzzStream, Pitchbox).
- E-E-A-T principles and digital PR / brand mention monitoring.
- Healthcare / health & wellness industry experience (YMYL compliance, medical niche SEO).
Location
On-site
Working Hours
7.00 AM to 3.30 PM (Monday to Friday, following the Australian holiday calendar)
Apply Now
Send your updated CV to: hello@medfuture.com.au
Join our team and be part of a growing brand that makes a difference.