Job Description
MARKETING MANAGER
Qualifications and requirements
- A bachelor's degree in marketing, business administration, communications, or a related field is typically required.
- Employers often look for candidates with several years of experience in marketing, advertising, or related roles. Experience in strategic planning, campaign management, market research, and team leadership is highly valued.
- Intimate understanding of traditional and emerging marketing channels
- Creativity is essential for developing innovative marketing ideas and campaigns that capture the attention of target audiences.
- Should be able to analyze data and metrics to evaluate the performance of marketing campaigns and make data-driven decisions.
- Professional judgment and discretion with experience in the field
- Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.
ROLES & RESPONSIBILITIES
- Oversee all marketing campaigns
- Implement strategy
- Promote the business
- Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones
- Represent the marketing team to cross-functional groups including product management, sales, or customer support
- Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns
CLARION LANKA HOLDINGS PVT LTD
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